Monday, August 23, 2010

Ticketmaster still just doesn't get it

According to a post earlier today on Ticketmaster's blog (http://bit.ly/bmUIkC) --

"All of our conversations with fans like you tell us that the way we present these fees in the check out process is a huge frustration for you and hurts ticket sales. You just want to know UP FRONT in the buying process how much of your hard earned money you are being asked to pay for a given seat . . . The problem is that historically we haven't told you how much you have to pay for a given seat until very late in the buying process. And our data tells us this angers many of you to the point that you abandon your purchase once you see the total cost, and that you don't come back."

ARE YOU KIDDING TICKETMASTER? At least for this fan of live music (and the rest of us here at Wikkit), what people really care about are HOW MUCH we're being asked to pay in fees, not WHEN we're told about how much we're getting ripped off!!!

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